Product Photography
Who’s your Hero?
If you are a product based business there is a very obvious and practical purpose for product photography. You need to be able to show your potential customers WHAT you sell, right?
TRUE; however people also react emotionally to visual clues and since we live in a highly “visual” world right now it’s extremely important to capture your product in a VARIETY of ways that not only showcase it in an accurate and appealing way but also trigger an emotional response.
How to showcase your product?
There are lots of different ways your product can be captured including:
E-Commerce - Captured on a white or plain background with a standardised, uniform look. Ideal for product shots on website, catalogue and for wholesale.
Studio Styled (Classic) - Shot in studio using basic props to create a specific mood while still allowing your product to shine as the hero.
Studio Styled (Hero) - Shot in studio with a range of props and creative techniques to produce a high end look perfect for advertising, website banner images and social media.
Lifestyle - Shot on location and usually including a human element to create more of a narrative that puts the product in a relatable light.
Models - Shot in studio or on location, posed with a professional model adding a human element to your product
Pricing
Due to the nature of product photography and the potential requirements a customised quote will be required.
Quotes will be dependant on:
Number of products
Number of shots required per product
Type of images required
Potential props
Any special editing requirements